MIB: David McRaney on Belief, Opinion and Persuasion

This week, we talk to science journalist David McRaney, who investigates the psychology of reasoning, decision-making and judgment on his blog.You are not so smart” The blog, which he launched in 2009, spawned a bestselling book, now available in 17 languages, as well as a podcast. McRaney’s most recent book, “How Minds Change: The Surprising Science of Beliefs, Opinions, and Persuasion,” came out this year.

We discuss how his thinking has evolved over time, from focusing on behavioral biases and why People are fallible, learning that leads people to change their minds. Humans are social primates, so everyone is persuasive, but it’s a specific process. It’s less about information, and more about their willingness to change their social support system and their belief system. It is a complex, but time-consuming, process.

He explains why we feel “we know things” rather than understanding the universe around us. All reality is virtual reality, because we experience the universe through our own internal models rather than an objective perspective.

Here is a list of his favorite books; A transcript of our conversation on Tuesday is available here.

You can stream and download our entire conversation with podcast extras on iTunes, Spotify, Stitcher, Google, YouTube, Bloomberg and Acast. All our previous podcasts on your favorite podcast host can be found here; All our previous discussions of psychology and behavioral economics can be found here.

Be sure to check out our Masters in Business next week with Michael Levy, CEO of Crowe Holdings. The firm is both a developer and investor in commercial real estate, specializing in multifamily, industrial and office properties across 21 markets in the United States. Crow is the largest developer of multifamily-homes in the United States.

David McRaney wrote the book

Favorite book by David McRaney

Barry mentions the book

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